{"product_id":"9791223996751-growens","title":"Growens","description":"\u003cspan class=\"details_label\"\u003e\u003cstrong\u003eAutore: \u003c\/strong\u003e\u003c\/span\u003e\u003ca href=\"\/search?type=product\u0026amp;q=Giandomenico+Sica+tag%3Aavailable_to_shop\"\u003eGiandomenico Sica\u003c\/a\u003e,\u003ca href=\"\/search?type=product\u0026amp;q=Nazzareno+Gorni+tag%3Aavailable_to_shop\"\u003eNazzareno Gorni\u003c\/a\u003e\u003cbr\u003e\u003cspan class=\"details_label\"\u003e\u003cstrong\u003eEditore: \u003c\/strong\u003e\u003c\/span\u003e\u003ca href='\/search?type=product\u0026amp;q=\"Editore:%20Filomatica%20Press\"+tag%3Aavailable_to_shop'\u003eFilomatica Press\u003c\/a\u003e\u003cbr\u003e\u003cspan class=\"details_label\"\u003e\u003cstrong\u003eLingua: \u003c\/strong\u003e\u003c\/span\u003e\u003ca href='\/search?type=product\u0026amp;q=\"Lingua:%20Inglese\"+tag%3Aavailable_to_shop'\u003eInglese\u003c\/a\u003e\u003cbr\u003e\u003cspan class=\"details_label\"\u003e\u003cstrong\u003eIsbn: \u003c\/strong\u003e\u003c\/span\u003e9791223996751\u003cbr\u003e\u003cspan class=\"details_label\"\u003e\u003cstrong\u003ePubblicazione: \u003c\/strong\u003e\u003c\/span\u003e09\/01\/2026\u003cbr\u003e\u003cspan class=\"details_label\"\u003e\u003cstrong\u003eCategorie: \u003c\/strong\u003e\u003c\/span\u003e\u003cdiv id=\"categories\"\u003e\u003cul\u003e\u003cli\u003e\u003ca href=\"\/search?type=product\u0026amp;q=BUSINESS+ED+ECONOMIA+Imprenditoria+tag%3Aavailable_to_shop\"\u003eBUSINESS ED ECONOMIA \/ Imprenditoria\u003c\/a\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\u003cbr\u003e\u003cstrong\u003eSinossi:\u003c\/strong\u003e\u003cbr\u003eGrowens is the result of a long conversation with Nazzareno Gorni, founder and long-time CEO of Growens (formerly MailUp).\u003cbr\u003e\u003cbr\u003eThe book presents a critical narrative of how a technology company was born in Cremona and grew into an international group listed on the stock exchange. The focus is on the turning points, contradictions, and decisions that shaped its path.\u003cbr\u003e\u003cbr\u003eThrough Gorni's voice, the reader encounters the challenges of building a business in a still-immature market, the tensions among founders, the compromises of governance, the phases of internationalization, and the risks and opportunities of listing on the stock exchange. The story closes with the company's most recent transformation: the creation of Beefree, a global startup developed in Silicon Valley around an innovative product, with the ambition to become the standard in its field.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003ctable width=\"100%\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 20%;\"\u003e\u003cstrong\u003ePagine\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e84\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 20%;\"\u003e\u003cstrong\u003eFormato\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e[EU] Stampa bianco e nero - standard - 148x210 mm - Carta crema - Copertina opaca\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 20%;\"\u003e\u003cstrong\u003ePeso\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e110 gr.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e","brand":"Filomatica Press","offers":[{"title":"default","offer_id":56526409924940,"sku":"POS\/339839e3-018f-4216-85f9-31a3aa4193b4","price":19.0,"currency_code":"EUR","in_stock":true},{"title":"library_40","offer_id":56526409957708,"sku":"POS\/339839e3-018f-4216-85f9-31a3aa4193b4","price":11.4,"currency_code":"EUR","in_stock":true},{"title":"library_45","offer_id":56526409990476,"sku":"POS\/339839e3-018f-4216-85f9-31a3aa4193b4","price":10.5,"currency_code":"EUR","in_stock":true},{"title":"library_48","offer_id":56526410023244,"sku":"POS\/339839e3-018f-4216-85f9-31a3aa4193b4","price":9.9,"currency_code":"EUR","in_stock":true},{"title":"library_50","offer_id":56526410056012,"sku":"POS\/339839e3-018f-4216-85f9-31a3aa4193b4","price":9.5,"currency_code":"EUR","in_stock":true},{"title":"author_1c57bc6a-205f-456f-a5ae-7bf01b2fc3d2","offer_id":56525693485388,"sku":"POD\/339839e3-018f-4216-85f9-31a3aa4193b4","price":1.94,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0275\/2646\/3591\/files\/7072820bc64d954e3362ba63fc905ca3_b6894575-b3e8-4ff6-bff1-dd61e258ba7f.jpg?v=1768909830","url":"https:\/\/totembooks.io\/products\/9791223996751-growens","provider":"StreetLib Totem","version":"1.0","type":"link"}